Privacy Policy

Last Updated: 2025

1. Introduction

Cellup ("we," "our," or "us") operates a smartphone buying service that purchases smartphones from customers. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you use our mobile application and website to sell your smartphone to us.

We reserve the right to make changes to this Privacy Policy at any time. We will alert you about any changes by updating the "Last Updated" date. Your continued use of our services after such modifications constitutes your acknowledgment of the modified Privacy Policy.

2. Information We Collect

2.1 Personal Information

  • Name, email address, phone number, and residential address for pickup
  • Bank account details for instant cash transfers (including IFSC code and account number)
  • Government-issued ID for verification (to prevent fraud and ensure device ownership)
  • Device information including model, IMEI number, serial number, and condition details
  • Device photos and videos submitted through the app
  • Transaction history and payment records
  • Location data for pickup scheduling
  • Communication records with our support team

2.2 Automatically Collected Information

  • Device type and operating system information
  • IP address and browser type
  • App usage patterns and interaction data
  • Location data (with your consent, for pickup coordination)
  • Cookies and similar tracking technologies
  • Crash reports and performance analytics

3. How We Use Your Information

3.1 Primary Uses

  • Process your device sale and verify device ownership
  • Schedule pickup appointments at your location
  • Transfer instant cash payments to your bank account
  • Verify device condition and authenticity to prevent fraud
  • Check device IMEI against stolen/lost device databases
  • Comply with legal requirements and prevent illegal activities
  • Provide customer support through our app and email
  • Send pickup confirmations and payment notifications
  • Maintain transaction records for legal and tax compliance

3.2 Fraud Prevention

  • Verify device ownership through ID verification
  • Check IMEI numbers against stolen device databases
  • Verify device condition matches your description
  • Monitor for suspicious or fraudulent transactions
  • Maintain records of all transactions for fraud investigation
  • Share information with law enforcement when required

4. Information Sharing and Disclosure

4.1 Service Providers

  • Pickup agents for device collection and verification
  • Payment processors for bank transfers
  • Device verification services for IMEI checks
  • Cloud storage providers for data hosting
  • Analytics providers for service improvement
  • Security service providers for fraud prevention

4.2 Legal Requirements

  • Comply with court orders and legal processes
  • Respond to government and law enforcement requests
  • Report suspicious activities to authorities
  • Protect our rights and prevent fraud
  • Enforce our terms of service

4.3 Fraud Prevention

We may share information with law enforcement, fraud prevention agencies, and device manufacturers to verify device authenticity, check against stolen device databases, and prevent fraudulent transactions. This includes sharing device IMEI numbers, serial numbers, and transaction details when fraud is suspected.

5. Data Security and Retention

5.1 Security Measures

  • Encryption of sensitive data in transit and at rest
  • Secure storage of device IMEI and serial numbers
  • Access controls and authentication mechanisms
  • Regular security assessments and audits
  • Secure payment processing
  • Fraud detection and monitoring systems

5.2 Data Retention Periods

  • Transaction Records: Retained for 8 years for legal and tax compliance
  • Device Information: Retained for 8 years for fraud prevention and verification
  • ID Verification: Retained for 7 years as required by law
  • Account Information: Retained for 7 years after last transaction
  • Communication Records: Retained for 3 years
  • Location Data: Retained for 1 year after pickup completion

6. Your Rights and Choices

6.1 Access and Control

  • Access and update your personal information through the app
  • Request a copy of your transaction history
  • Request correction of inaccurate information
  • Request deletion of your account (subject to legal retention requirements)
  • Withdraw consent for location data collection

Important: We may retain certain information for legal compliance, fraud prevention, and dispute resolution even after account deletion. This includes transaction records, device information, and ID verification documents as required by law.

7. Children's Privacy

Our services are not intended for individuals under 18 years of age. You must be at least 18 years old to sell devices through our platform. We do not knowingly collect personal information from minors. If we discover that we have collected information from someone under 18, we will immediately delete that information and cancel any pending transactions.

8. Changes to This Policy

We may update this Privacy Policy from time to time. We will notify you of any changes by posting the new Privacy Policy on this page and updating the "Last Updated" date. Your continued use of our services after such modifications constitutes your acknowledgment of the modified Privacy Policy.

9. Contact Us

If you have questions about this Privacy Policy, please contact us at:

Email: support@Cellup.in

Support Hours: 24/7 through app, Email: 9 AM - 6 PM IST - Mon to Sat

Address: Soura, Srinagar, Jammu and Kashmir, India

10. Governing Law

This Privacy Policy is governed by and construed in accordance with the laws of India. Any disputes arising under or in connection with this Privacy Policy shall be subject to the exclusive jurisdiction of the courts in Srinagar, Jammu and Kashmir.